Global Lingerie Market: Trends, Consumer Preferences, and Growth Forecasts

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The history of lingerie is extensive and goes back many centuries. At first, it had a practical use, supporting and forming the body while concealing it modestly. It has developed into a seductive emblem and fashion statement throughout time.

At a compound annual growth rate (CAGR) of 7.8%, the global lingerie market is projected to reach USD 79.30 billion by 2030 from its 2023 valuation of USD 46.87 billion.

Lingerie Market Overview

Maximize Market Research is a Business Consultancy Firm that has published a detailed analysis of the “Lingerie Market”. The report includes key business insights, demand analysis, pricing analysis, and competitive landscape. The analysis in the report provides an in-depth aspect at the current status of the Lingerie market, with forecasts outspreading to the year 2030.

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Lingerie Market Scope and Methodology:

The research provides a thorough understanding of the Lingerie industry, highlights major competitors and their market positioning, and provides an overview of the competitive landscape. It also talks about recent product developments and market trends in technology. For the benefit of businesses, newcomers, and industry participants in the Lingerie market, comprehensive data on revenue, sales volume, and average pricing is accessible for the whole Lingerie market and its segments. The examination of the Lingerie industry reveals current patterns impacting growth and prospects.

Both qualitative and quantitative research are included in the study, with an emphasis on pattern identification, data interpretation, and perceptive observations. A hierarchical method is used to analyse the strategies of leading businesses in the Lingerie industry, taking into account different market segments and geographical areas. Details on import/export activities, market trends, costs, and pricing are also included in the study.

Lingerie Market Regional Insights

The Lingerie market is divided into North America, South America, Europe, the Middle East and Africa, and Asia Pacific, according to regional analysis. Several areas are home to nations such as the United States, Canada, Mexico, United Kingdom, Germany, France, Spain, Italy, Rest of Europe, China, India, Japan, Australia, and South Korea.

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Lingerie Market Segmentation

by Product

Bra
Knickers and Panties
Loungewear
Shapewear
Other

Leading women's lingerie and underwear brands in the UK in 2021 include Primark, Calvin Klein, Victoria's Secret, and Marks Spencer. Prominent companies including Victoria's Secret, HM, Triumph, La Perla, and Aerie are part of the global lingerie business, which offers a variety of styles and tastes for women's intimate clothing. These companies offer a variety of options that represent both comfort and current trends.

by Material

Cotton
Satin/Synthetic Silk
Woollen
Polyester
Velvet
Others

by Price

Low
Medium
High

by Distribution Channel

Offline
Supermarket/Hypermarket
Specialty Stores
Multi Brands Stores
Online
E-commerce
Company-owned Website

When a store employee helps customers choose the right item, it influences their decision to buy and promotes market expansion. The main distributors of these brands' lingerie are Shoppers Stop, HM, Marks and Spencer, Carrefour, Reliance Trends, MAX, and FBB. Both Zivame and Clovia have increased their offline presence. Clovia runs 150 retail touchpoints, including Brand Factory and Central, and 13 brand stores. Shoppers Stop and 800 other multi-brand stores carry Zivame.

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Lingerie Market Key Players

1. Hanes brands Inc (US)
2. Fruit of the Loom (US)
3. Jockey International (US)
4. Lise Charmel (US)
5. Venies (US)
6. Victoria’s Secret (US)
7. Gap, Inc. (US)
8. Bare Nessities (US)
9. Calvin Klein (US)
10. Triumph International (Germany)
11. Nubian Skin (UK)
12. Calida (Switzerland)
13. Hunkemoller (Netherlands)
14. Wacoal Holdings (Japan)
15. Uniqlo Co., Ltd. (Japan)
16. Aimer Group (China)
17. Mani Form (China)
18. Embry Form (China)
19. Ordifen (China)
20. Oleno International Company Ltd. (China)
21. Cosmo-lady (China)
22. Essentie (HongKong)
23. Hoplun Group (Hong Kong)
24. Hop Lun Limited (Hong Kong)
25. MAS Holdings (Shri Lanka)

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Table of Content: Lingerie Market

Part 01: Executive Summary

Part 02: Scope of the Lingerie Market Report

Part 03: Global Lingerie Market Landscape

Part 04: Global Lingerie Market Sizing

Part 05: Global Lingerie Market Segmentation by Type

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

Key questions answered in the Lingerie Market are:

  • What is Lingerie?
  • What was the Lingerie market size in 2023?
  • What is the growth rate of the Lingerie Market?
  • Which is the fastest-growing region in the Lingerie market?
  • Which are the factors expected to drive the Lingerie market growth?
  • What is the CAGR at which the Lingerie market will grow during the forecast period?
  • What growth strategies are the players considering to increase their presence in Lingerie?
  • What are the upcoming opportunities and trends for the Lingerie Market?
  • What are the different segments of the Lingerie Market?
  • What are the recent industry trends that can be implemented to generate additional revenue streams for the Lingerie Market?
  • What segments are covered in the Lingerie Market?
  • Who are the key players in the Lingerie market?
  • Who are the leading companies and what are their portfolios in Lingerie Market? 

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Key Offerings:

  • Past Market Size and Competitive Landscape (2018 to 2022)
  • Past Pricing and price curve by region (2018 to 2022)
  • Market Size, Share, Size Forecast by Different Segment | 2024−2030
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
  • Market Segmentation – A detailed analysis by segment with their sub-segments and Region 
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective 
    • Competitive landscape – Market Leaders, Market Followers, Regional player
    • Competitive benchmarking of key players by region
  • PESTLE Analysis 
  • PORTER’s analysis 
  • Value chain and supply chain analysis 
  • Legal Aspects of Business by Region
  • Lucrative business opportunities with SWOT analysis 
  • Recommendations 

About Maximize Market Research:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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